There’s $9.6 Trillion on the Table. Who’s Grabbing It?

Imagine your CFO strolling into a meeting and announcing,
“Hey team—we found a $9.6 trillion growth opportunity.”

Wild, right?

Well, Gallup just did exactly that. Their latest State of the Global Workplace report puts a number on what fully engaged employees could mean for the global economy: $9.6 trillion in productivity gains. That’s 9% of global GDP—just sitting there, waiting for someone to care enough about their people to unlock it.

Spoiler alert: Most companies won’t.

Only 21% of employees worldwide are engaged right now.
The rest? Coasting. Quiet quitting. Dreading Mondays. Or worse—Tuesdays.

Here’s the twist: This isn’t a vibe problem. It’s a business problem.
Engaged employees stay longer. Perform better. Bring in more revenue. And attract others who want to work in the same kind of environment.

So if you’re in Talent Acquisition, don’t think this is someone else’s job.
Recruiting is the front door to engagement.

You want better retention?
Start by hiring people into a culture they actually want to stay in.

You want referrals?
Make it so good inside, your employees are dying to bring their friends.

And when they are? Tools like ERIN make it easy to turn that goodwill into hires—without adding more manual work to already stretched teams.

Here’s where it gets real:
We spend millions on sourcing tools, AI chatbots, branded water bottles—and yet somehow still treat employee engagement like it’s a nice-to-have.

It’s not.

It’s the competitive edge you’ve been pretending is culture.

Bottom line:
You can’t “benefit” your way into loyalty. You’ve got to build a place people care about. And if you do? That $9.6 trillion isn’t just theoretical—it’s inbound.

Tell us this:
What’s one engagement move you’ve made that actually worked? Bonus points if it cost less than a ping-pong table.

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